A library of interview transcripts with the distributors, dealers and operators who work the markets we cover. Read how buyers decide, how the channel gets paid and what is changing on the ground, with every figure sourced.
Real experience. Sharper perspective.
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Who is speaking: their role, the city they work in and the customers they serve.
Five or six takeaways at the top, then the full conversation in sections you can jump between.
Numbers carry a marker that links to a dated source. Channel practice is marked separately, so you can see what rests on what.
Who picks the brand, how the channel is paid, what regulation changes, and what it takes for a new entrant to get pushed.
Each transcript is built on our in-depth interviews with distributors, dealers, mechanics and operators: who they are, what we asked and what the trade told us.
Our analysts bring the conversation up to date with dated sources from the last two years: sales data, regulation, company results and local news.
Before publishing, every answer is checked against its basis. A figure without a source does not go in.
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